0 to 1,000,000 YouTube views in 3 videos: a case of Irene's Restoration
Irene produces ASMR videos with a unique twist, focusing on the restoration of antique dolls without any spoken language. Her channel “Irene's Restoration” currently has over 100,000 subscribers.
Before launching her channel, “Irene's Restoration,” she worked closely with Vik Ingram to develop its brand identity. This careful planning led to an immediate connection with her audience, evident from the enthusiastic comments on her videos and the positive interaction in the community tab. The channel's rapid success was also fueled by Irene and her team’s participation in a personal mentorship program from Vik with her previous channels.
Incredibly, her very first video on the new channel attracted 400,000 views in its first month, and by the time of her third video, the channel had amassed 1,000,000 views in total.
In an impressive feat, Irene's very first five videos brought her channel to 69,000 subscribers.
Now, with 10 videos uploaded, “Irene's Restoration” has reached 104,000 subscribers and continues to grow. Her videos have collectively amassed over 4.4 million views, with the following highlights:
- “Unique Russian doll restoration / ASMR unintentional”: 1,488,805 views
- “Awesome antique Soviet doll restoration / ASMR”: 1,157,382 views
- “Restoration of a shredding doll / ASMR unintentional”: 513,888 views
- “Restoration of the cutest antique little doll / ASMR unintentional”: 374,349 views
- “The most expensive antique doll I've ever restored / ASMR unintentional”: 344,521 views
These videos alone showcase the immense popularity and engagement on her channel.
Her latest content continues to build on this success, consistently attracting tens of thousands of views and maintaining a strong engagement with her audience.
